Frequently Asked Question

Introduction: Why This Matters

When it comes to email marketing, delivering to the inbox is just as important as crafting a compelling message. Even the most beautifully designed email is worthless if it ends up in the spam folder.

Every day, millions of marketing emails fail to reach their audience—not because of poor content, but because of poor deliverability. The culprit? High spam scores, broken authentication, unclean lists, and poor sender reputations.

This guide will walk you through how to reduce your spam score and boost inbox placement, all by leveraging the features and practices supported by Mailer Rocket — a platform built for high deliverability and performance.